The second edition of the flagship Baseline Intelligence professional research report on new media, the Spring 2011 Online Video Now research report is newly expanded to cover 31 of the most prominent online video services for distributing professionally generated video content. This follow-up to the Spring 2010 edition focuses on services in four categories:
Streaming - Streaming content over the Internet is the most common way consumers access content online. Typically this content is supported through advertising or through a subscription.
Video on Demand – Content is typically downloaded, though sometimes streamed, and can be accessed on multiple Internet-connected devices. The content can be either rented or purchased. Rented content must be watched in a defined period of time.
Live Streaming - Content is streamed live over the Internet. The content is supported through advertising though some is available through subscriptions or pay-per-view.
Video Service Aggregators – These companies aggregate multiple services on their platforms. They do not license content themselves but rather give consumers a one-stop-shop for the online video services.
Beginning with a sector overview, the report includes in-depth profiles of 26 of the most prominent online video services in each of the four major service categories, from YouTube and Hulu to Epix and Stickam. Each profile includes sections on Content, Content Licensors, Investors/Owners, Key Features, Business Model, Revenues, Site Visitors, Key Milestones, Geography, Type of Player, Key News, and an Analysis. Profiles also include charts detailing usage where applicable.
The report concludes with four video service comparison matrices comparing the profiled services in key categories as well as a Services to Watch section examining promising new online video services. A PDF Executive Summary with sample chapter can be dowloaded HERE.
From set-top boxes to websites to next generation videogame consoles, this report shows the discerning investor and decision maker where the business of online video distribution is headed. Authored by Digital Media Strategist Pam Allison, the report is available for purchase in perfect bound books and PDF.
The report appeals to a wide array of professionals, including:
• Media Investors • Strategic Planners • Corporate Development Departments • Advertisers • Studio Execs • Producers • Hedge Funds • Venture Capitalists • Law Firms • Academic Institutions
